India rides home on a Honda this festive season
• Honda records highest ever Dhanteras sales of 1.65 lakh units, 110% increase over last year
• Dream series sales of 45,000 units exceeds all expectations, stock sold out by mid-day in many dealerships
• Sales momentum to continue till October end
Manesar, October 28, 2014:In a continuation of its record sales performance this festive season, Honda Motorcycle & Scooter India Pvt. Ltd. (HMSI) has created history this Dhanteras.
The fastest growing two-wheeler company in India, Honda’s two-wheeler retail sales breached the psychological 100,000 mark on the day of Dhanteras.
This means a phenomenal 110% jump in sales to 1.65 lakh units, as compared to 78,500 units sold last year.
Almost all dealerships nationwide worked overtime on Dhanteras, traditionally a day when the highest number of two-wheelers are bought and delivered.
So heavy was the customer demand for its scooters that most of the dealership were stocked out by yesterday evening.
At the same time overall Dream series (comprising of Dream Yuga, Dream NEO and CD 110 Dream) witnessed spectacular rise in sales.
Elaborating on the sales, Mr. Yadvinder S. Guleria, Vice President – Sales & Marketing, Honda Motorcycle & Scooter India Pvt. Ltd., “This happens to be HMSI’s first festive season as only Honda in India and results of Dhanteras sales reinforces from trust that customer repose in Honda.
It aptly summarises our corporate campaign Honda is Honda. Our ever highest Dhanteras sales of 1.65 lakh units takes the festive sales momentum even further. We hope to close this festive season with new records and thank the million Indian customers for choosing the Wings of Honda.”
For further information, contact:
Honda Motorcycle & Scooter India Pvt. Ltd
(MsVibhuti Dimri /Ms Namrata Pant /Mr Abhinav Raaj)
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